BLOGInsight into the Payments Industry

01/07/2011

Shift4: Founded on World-Class Customer Support

In the late 1980s, the Shift4 founders were running a successful accounting software business in Southern California when a long-time customer approached them with an issue: she needed a way to integrate her front-of-house credit card system with her back-office accounting program. Dedicated to providing stellar service and never prone to shy away from a …

01/07/2011

Stand-In vs. Dial-Up Backup

Last month we introduced you to a new feature we call Stand-In. If you didn’t happen to read that article, you can find it in its entirety here. The basic gist of Stand-In is that you are able to continue processing transactions even when Internet connectivity is lost. Since we released that article, many clients …

01/07/2011

Executive Insight: Credit Card Security

As a merchant advocate, Shift4 strives to make you aware of your obligation to protect the cardholder information in your possession (card swipes, primary account numbers and associated expiration dates, etc.). This information can be of a physical nature or of an electronic nature within your Point-of-Sale (POS) or back-office accounting systems. The actual responsibility …

12/30/2010

They Succeed When You Fail: Rethinking Processors & Gateways

Gateways and processors have historically been on the merchant’s side. However, recent acquisitions of these organizations by card brands and banks have made their dedication to merchant advocacy questionable at best. When Retail Solutions Online approached us to put together an insight article for their Integrated Solutions for Retailers publication, we took the opportunity to …

12/01/2010

Credit CARD Act of 2009 Affects Gift Cards, Too

The Credit Card Accountability Responsibility and Disclosure Act of 2009 (CARD act) went into full effect August 22, 2010. This legislation brought new regulation to the credit card industry (many of us saw our credit card interest rates jump in response). Deeper in the bill also came new regulations for gift cards. For those of …

12/01/2010

Why Shift4?

The true value of Shift4 is in the details; it’s the nuances that separate us from the competition. Let’s take a look at a few of the features and benefits you enjoy as a Shift4 customer, for just pennies per transaction: A secure, reliable gateway between your Point-of-Sale (POS) system, Property Management System (PMS), or …

12/01/2010

Secure Offline Stand-In® Offers Enhanced Offline Processing

Those of you who currently use our Universal Transaction Gateway® (UTG®) are probably well aware of the numerous benefits provided by that technology. Well, now there is one more. Included with the most recent UTG update is an offline-processing feature called Secure Offline Stand-In® (SOS). All merchants worry about losing connectivity to the Internet. Having …

12/01/2010

Changing Bank, Processor, or POS/PMS? No Need to Leave Shift4

“Don’t throw the baby out with the bathwater,” was a popular phrase in our childhood but one we haven’t heard much recently. Essentially it means: “don’t get rid of something good in the process of getting rid of something that isn’t.” Contrary to what you may have been told, if you’re considering replacing your merchant …

12/01/2010

Open Communication

In order to continue in our role as a merchant advocate, we need to hear from our merchants. We want your opinions and insights, “the good, the bad, and the ugly” of how we’re doing, and what you’d like to see us do next. To make this feedback process easier, we have established numerous lines …

12/01/2010

Welcome to 4Sight

Welcome to 4Sight, Shift4’s newly designed monthly newsletter. In each edition of 4Sight you will find useful hints on DOLLARS ON THE NET® including tips and tricks, success stories, and explanations of the features included with your current solution that you might not have discovered yet. Also, we will compile best practices and industry news, …

11/24/2010

The Difference is in the Details

Hello and welcome to 4titude, the official blog of Shift4. For the past 16 years, Shift4 has been at the forefront of payment processing technology, yet during that time too few outside of our customer base have heard enough about us. Sure, you’ve all heard of Tokenization, a term we coined when we introduced the …