01/03/2012

2011: A Year in Review

Happy New Year and best wishes to all of our clients! We hope that you were able to enjoy the holidays with those most near and dear to you. We celebrated Christmas in Florida this year with our children and grandchildren, and had a wonderful time.
Looking back at 2011, we’re happy to say the year was successful and one of great preparation for Shift4. We brought our new data center fully online, which more than doubled our processing capabilities (and it’s currently operating at only half its designed capacity – meaning we can double again as demand requires it). More than 10,000 man hours have been invested into that project thus far, including installing and configuring more than 1,000 data switch ports and 100 servers, which required more than a mile of power cables and two miles of data cabling.

In addition to that monstrous project, we’ve also hired additional sales and partner-relations staff and are well positioned for growth and future expansion into new and exciting markets. (Including a potential partnership with a company whose products you likely use every day – we’ll give you a hint, it starts with G.)
Currently we’re optimistic about new growth in the e-Commerce arena. We’ve long been the largest independent card-present gateway, but new integrations to Magento and ZenCart (with several more integrations on the way) have positioned us as a strong player on the card-not-present side, as well.

If you’re using Shift4 for your brick-and-mortar environment but not yet in your online transactions, now is a great time to make the switch, consolidate your service, and save yourself money. If there’s a particular e-Commerce solution you’d like to see us integrate to, drop us a line at OTNFeedback@shift4.com and let us know.

This year we’re going to continue with one of last year’s main goals, which was to increase communication with you, our merchants. We live in an increasingly social society and Shift4 is working hard to stay at the forefront of communications technology. You can find us on Facebook, Twitter, and LinkedIn, leave a comment on our blog, send us an e-mail, or even pick up the phone and give us a call. We’re happy to hear your suggestions, concerns, and compliments, or to answer any questions you might have.

We are grateful for your continued support of Shift4 and look forward to many more years together.

Wishing you success and happiness in 2012.
Dave and Kathy Oder
Shift4 CEO and COO/Husband and Wife